Škoda Auto Volkswagen India
Business operations management for five automotive brands in India, including Volkswagen, Audi, Porsche, and Lamborghini, from sales to service.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | $1.0b | Growth Equity non VC | |
| Total Funding | 000k | ||
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Auto Volkswagen India Private Limited directs the business operations for a portfolio of five distinct automotive brands within the Indian market: Volkswagen, Auto, Audi, Porsche, and Lamborghini. The entity's scope covers the full spectrum of the passenger vehicle market, from volume and premium segments to the high-end luxury and super sports car categories.
Key activities include managing new vehicle launches, such as the Audi A8 L and the limited-edition Lamborghini Aventador Ultimae, and overseeing the sales and delivery network. The company has demonstrated strong market performance, with brands like Volkswagen doubling sales volume in the first half of 2022, driven by models like the Taigun and Virtus. The business model is centered on generating revenue through the sale of vehicles from its five brands and providing after-sales services and parts. Additionally, the organization invests in human capital development through initiatives like training Mechatronics professionals, ensuring a skilled workforce to support its technical and service operations.
Keywords: automotive, India, vehicle sales, brand management, Volkswagen, Audi, Porsche, Lamborghini, after-sales service, mechatronics