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BurnFit is an innovative fitness technology company specializing in workout planning and tracking. The platform is designed to help users become bigger, stronger, and more athletic by providing intuitive tools for creating personalized workout plans or following pre-designed strength programs. BurnFit serves fitness enthusiasts and athletes who are looking to optimize their training routines and achieve better results. Operating in the health and fitness market, BurnFit employs a freemium business model, offering basic features for free while charging for premium features and advanced analytics. The company generates revenue through subscription fees for its premium services. BurnFit's unique selling proposition lies in its ability to visualize workout data, allowing users to track their progress, prevent injuries, and compete with others. The platform also offers educational content on topics such as weight training intensity, volume, and injury prevention.

Keywords: workout planner, fitness tracker, strength training, athletic performance, data visualization, personalized plans, injury prevention, freemium model, subscription service, fitness technology.