The Crème Shop
Direct-to-consumer e-commerce for Korean skincare and cosmetics, featuring exclusive BT21 and Hello Kitty product lines.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | N/A | Acquisition | |
| Total Funding | 000k | ||
This entity operates as a direct-to-consumer e-commerce platform specializing in the Korean beauty (K-beauty) market. The business model is centered on online retail, generating revenue through the sale of a wide array of products directly to individual customers.
The product portfolio includes skincare items such as cleansers, moisturizers, face masks, and acne patches, alongside a comprehensive range of cosmetics and beauty tools like makeup, lip balms, and nail strips. A key market differentiator is its strategic use of character licensing, featuring product lines in collaboration with popular brands like BT21 and Hello Kitty to attract a specific consumer demographic.
Operations are primarily focused on the US market, indicated by its free shipping offer for continental US orders exceeding a certain value. The company employs promotional strategies, such as offering free protective face masks with orders, to drive sales and customer loyalty. The platform serves a consumer base interested in accessible K-beauty products and character-themed merchandise.
Keywords: K-beauty, e-commerce, cosmetics, skincare, direct-to-consumer, character licensing, BT21, Hello Kitty, beauty products, online retail